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We thought there had to be a better way...

Between them, David Morrell and Christopher Koren have over 40 years as some of Australia's most successful real estate agents and auctioneers.

get in touch with Morrell & KorenWhy, then, did they create another side and then cross over to it? Why become Australia's first buyers' advocates?

"We'd been helping a number of people with purchases, and they'd tell their friends and it began to snowball," said Koren. "People were begging us to do it."

It became plain that buyers' advocacy was a service which took a lot of the uncertainty out of buying and was saving some people a great deal of money. Some hard thinking later, Morrell and Koren decided that if they were to properly represent buyers, that's all they should do.

"That was the breakthrough," according to Morrell. "The agents might hate us, but they know we're representing real buyers and not competing with them for listings or threatening their commissions. Now they know that they can't afford not to deal with us."

That gives Morrell and Koren access to agents' "hidden" listings while their greater knowledge of vendors and markets allows them to take control of auctions and negotiations.

"We know the games and we put a stop to them," asserts Morrell. "It's time someone did."

photo of David Morrell, real estate buyers' agent

David Morrell is a licensed real estate agent who has spent close to 30 years in the industry. He owned his first real estate agency when he was just 21 years old. With Chris Koren, he pioneered buyers' advocacy in Australia.

David has probably purchased - for clients throughout Australia - more houses than anyone else in Australia. He is a sought-after speaker and is widely quoted in the media. He is the author of the best-selling Real Estate Myths Exploded
photo of Chris Koren, real estate buyers' agent

Christopher Koren is a licensed real estate agent who in his 25 years in the industry, has been the director of a number of successful agencies, a renowned auctioneer and, with David Morrell, the pioneer of buyers' advocacy in Australia.

His knowledge of the auction process is encyclopedic. Chris is frequently sought for comment in print, radio and television.

Chris has secured hundreds of properties, often for the most exacting purchasers, and has been a major catalyst for the ethical reform of the real estate industry in Australia.
Damian Taylor, while born, raised and educated in Melboune’s bayside, began his real estate career in Perth in the mid-1970s. After gaining his real estate licence, Damian started his first real estate agency in West Perth in 1977.

For close to 30 years, Damian has been associated with Hodges Real Estate; for 17 years, as principal Director, he shephered its growth to be a major Bayside agency with nine offices and over 90 staff.
 
In 30 years, Damian has conducted more than 4,000 auctions, in total representing close to a billion dollars worth of property.

Damian's knowledge of Bayside, both its real estate and the estate agents responsible for its purchase and sale, is simply unequalled by any other buyers' advocate.
photo of Jenni Wright, real estate buyers' agent

Jenni Wright has spent over 15 years in real estate, is a highly trained negotiator and in 1998 became the first female buyers' advocate in Australia.

She has extensive experience in meeting the specific needs of expat and overseas buyers.

Jenni is something of a legend in the lengths to which she will go to meet her clients' objectives. She has been known to doorknock every house in a client's favourite street.

"My ultimate aim is to find and purchase the best property. At the lowest possible price."
photo of Tricia Cox, real estate buyers' agent

Tricia Cox has worked in service industries in Australia and internationally for more than 25 years. She has worked in real estate for over 20 years and, since 1998, as a buyers' advocate.

Her experience shows in the results she achieves. Underneath that affable exterior is someone who knows all the games estate agents can play; and who has the will to stop them.

"I get a huge kick out of finding the right house. One that's going to work as a home and an investment."
Michael Schlesinger has been involved in the real estate industry for over 20 years.

Buyers’ advocacy is a natural extension of a successful and respected career in sales and as an auctioneer.

Michael is recognised for his enthusiasm, persistence and skill as a negotiator.

"I am totally committed to negotiating the best possible outcome for my clients."



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