
We start with greater in-depth knowledge of the property and the market than any selling agent can hope to have (agents just see their own listings, we see them all).
We establish the value of the property, the selling climate of the area and the situation and expectations of the vendor.
We know the psychology of negotiation and of auctions. We can see through the ploys, cut out the dummy bidders, stop the bidding frenzy.
If confrontation is called for, we'll confront. We'll control the auction and any negotiation which follows. That's our job.
While we believe that finding and assessing houses is the most important service we provide, the truth is that we are so successful because of one reason above all others: we save our clients' money.
Because real estate agents live in an impossible world.
To persuade vendors to list properties with them, they must promise higher prices than other agents. To persuade crowds to attend their auctions, they must suggest much lower figures.
They need those crowds. Without a crowd there can't be a bidding frenzy. Without a bidding frenzy, agents' hopes of coming close to what they have promised their vendors become worse than bleak.
What strategy can you use to avoid paying for an agent's promises?
None. You don't have to. That's our job.
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